Being Search Engine Friendly

We have all heard the saying “a picture is worth a thousand words.” However, with web design the opposite can sometimes be true. When designing a web site, let us assume this is for an online book store, being a ‘pretty’ web site will not help to gain traffic and consequently income and profits. So for this scenario, having the right words in the right places can mean significantly more to success than to have a great looking web site. There are several important factors to keep in mind when creating a good web site that will be search engine friendly. First, the title tag should be short and to the point. The body of the page should contain a high density of keywords, especially in the beginning. Another point is to use the <strong> tags in HTML. Keywords should also be used in the URL, filenames, images and links. These are only a few of the factors to keep in mind when creating a web site that will be search engine friendly. A good quality web site cannot be created quickly. It takes time and patience to be able to create a web site that can be successful and meet your needs or the needs of your client, but by taking the time to do it right both you and your client will be happy in the end and have a great web site to show for it (and hopefully some profits too!).